Big news - WRP announces company rebrand

We’re excited to announce a major rebrand reflecting our evolution as a global business. From now on, two new separate and distinct sub-brands – WRP Commercial and WRP Social Impact – will come under the Whitten & Roy Partnership umbrella.

To many of our existing clients and partners the creation of the two sub-brands will make perfect sense. It’s simply a natural progression from our long-standing work in both the commercial sector and the developing world.

Therefore, WRP Commercial will specialize in advising clients in the Western and commercial markets. Meanwhile, WRP Social Impact will focus on consulting with social enterprises and NGO clients, and provide sales consultancy services in emerging markets.

The full rebrand includes an updated parent company logo with the new tagline “transforming sales, for good”, two distinct sub-brand logos, new graphics and visual identity as well as new social media accounts for the two sub-brands. Plus, on our refreshed website, there’s a free and super useful Sales Heath Check tool which gives an instant temperature check of sales function and strategy. 

There’s yet more in store: We’ll soon be launching a digital marketing campaign and a brand-new company newsletter is coming later this year. So watch this space!